“My donation is too small to make a difference” is n°3 objection In the article written by “The lives you can save”, or how a small cause can produce large effects.
It is false and it is shown how a small amount is worth saving lifes.
I want to show you that small causes can give large effects, and this is what is called the “butterfly effect”, when the flapping of the wings of a distant butterfly causes several weeks later a hurricane!
The butterfly effect is the concept that small causes can have large effects. Initially, it was used with weather prediction but later the term became a metaphor used in and out of science. (Wikipedia)
- this is not different from a vaccine. where a small quantity of an illness, stimulates the immune defense system of a full body
- in homeopathy, some quatities (ppm) can cure illness
- a bite of a snake, injecting small quatities of venin can cause death!
- a variation of 1°C can make us feel sick, and it is just a 2.5% of a temperature variation
- a pills of 2 grams can cure a body of 100 kg
and so more many examples.
We can also experience this effect when we are on an heavy traffic on a motorway, and somebody starts breaking, just a little bit, the next driver, will break again, a lioole bit later, and a little bit stronger, … and it ends up with a full traffic jam, kilometers later, with no accident or any good reasons to cause it. Then you start driving again, but you don’t understand why, in a wavy system, when you stop again some 10 km later. Same thing happens, and the only cause is an accident on the other side of the highway. You just look at it and slow down, and you have a traffic jam (or a slow down) on the other side of the highway.
More recently, just looking at destiny, DSK has been arrrested, while his plane leaving. The plane wouldn’t have been late, or just on time … Just a small time difference, … The nose of Cleopatra would have been smaller, the face of the world would have been different …
In marketing, a word can change an advertising, a product destiny, … A tweet among millions can change “the world”.
By giving to charity, you can save the next Nobel Price, who will cure you 10 years later.
So, yes a small cause can have large effect, and on crowdfunding, it is the same, and it is why you can produce a huge effect by a phone call, an advice, a discussion, a mediation, a donation, … and make it a success. Forrest fires can start with a simple match.